Founder & Chief Performance Coach,
Win Your Day Now™
ABOUT JASON SAFFORD
"The leader in the system. Win your body. Win your mind. Win your day."
“Your Health is Your First Wealth. Longevity is the Ultimate Power.”
Jason Safford is the Founder and Chief Performance Coach of Win Your Day Now™, a holistic fitness and resilience training platform that helps leaders, athletes, and high-performers claim unstoppable energy, clarity, and rhythm every single day.
For more than 30 years, Jason has been building systems of strength—physical, mental, emotional, and spiritual. He is the creator of the Win Your Day Method, a proven daily framework that turns discipline into freedom, chaos into clarity, and pressure into power.
Jason believes one truth: if you win your day, you win your life. His coaching integrates elite strength training, neuroscience, nutrition, and resilience practices into a system anyone can follow. It is simple. It is powerful. It works.
As an author of several books and a nationally recognized speaker, Jason has trained executives, entrepreneurs, athletes, and everyday champions. His programs are designed to deliver not just physical results, but life recalibration—helping clients rebuild energy, focus, and confidence from the inside out.
Jason holds dozens of certifications in strength and conditioning, corrective exercise, brain fitness, nutrition, and resilience coaching. His approach blends science and strategy with soul and story, giving every client a system they can trust and results they can see.
“I transform pressure into power by helping people master their energy, reclaim their health, and align with the daily rhythm that builds champions.”
Jason Safford doesn’t just train bodies. He rewires lives.
He doesn’t just build fitness. He builds resilience.
He doesn’t just coach workouts. He creates systems that win the day— every day.
THE PROBLEM
You’ve built success. You’ve achieved more than most. But deep down, you know: your body is paying the price.
Energy drains faster than it should.
Stress and fatigue chip away at your focus.
Your body isn’t keeping pace with your ambition.
You want to enjoy your wealth and success — not just endure them.
What good is winning in business if you lose in health? What good is building a legacy if you don’t have the strength to live it?
WHY LEGACY FITNESS MATTERS
Success without health is a hollow victory. Money means little if you don’t have the energy to enjoy it. Legacy isn’t just about what you build — it’s about being present to live it.
Legacy Fitness is about extending your peak performance, not for months or years, but for decades. It’s about having the stamina to keep creating, keep leading, and keep playing for as long as you’re alive.
Your body is not just your vehicle. It is your operating system. When you master it, every other part of your life multiplies: wealth, relationships, leadership, joy.
This is why Jason doesn’t train clients for quick fixes. He forges disciples of resilience who embody strength, energy, and vitality as the foundation of their legacy.
THE PROMISE
Jason Safford is not another coach. He is The Resilience Architect™ — your personal North Star for fitness, resilience, and longevity.
With his Win Your Day Method™, Jason fuses strength, neuroscience, nutrition, and accountability into a daily system that doesn’t just transform your body — it transforms your life.
The result? Energy that never fades. Discipline that never cracks. A body and mind that make you undeniable in every room, for as long as you live.
WHO JASON SERVES
Executives & Entrepreneurs who want stamina for decades, not years.
Athletes & Performers seeking strength and vitality that last beyond competition.
High-Performers who refuse to accept decline as inevitable.
Professionals who want to live active, energized lives and enjoy their play life without limits.
If you want more than fitness — if you want to become a living system of resilience and power — Jason is the guide you’ve been waiting for.
THE WIN YOUR DAY METHOD™
Step 1 — Strength: Build power that endures, not fades.
Step 2 — Energy Rhythm: Align body and nervous system for peak daily performance.
Step 3 — Nutrition for Longevity: Fuel your life, not just your workouts.
Step 4 — Resilience: Turn pressure into power. Stress into stamina.
Step 5 — Playlife: Live with energy, freedom, and joy in every decade of your life.
JASON’S CREDENTIALS & AUTHORITY
Jason brings over 30 years of experience across business, fitness, and leadership. He has guided thousands of leaders, athletes, and professionals to transform their health and extend their performance.
- Founder of Win Your Day Now™ — holistic fitness & resilience platform.
- Author of several books, including the upcoming Win Your Day and Relentless Redstorm.
- Holds dozens of certifications in strength training, corrective exercise, neuroscience, nutrition, resilience coaching, and performance psychology.
- Trusted by Fortune 500 executives, elite athletes, visionary entrepreneurs, and global leaders.
Jason doesn’t just coach. He rebuilds you into the system that wins the long game.
Testimonials
“Jason gave me the strength and energy to perform like I did 20 years ago — and keep it.”
James R.
“This isn’t about a workout. It’s about living strong for life.”
Sarah M.
“Jason doesn’t just train bodies. He builds resilience that lasts.”
Chelsie S.
OFFERS & PROGRAMS
Jason only works with a select group of private clients who are committed to legacy-level transformation.
Legacy Coaching Programs (12 Months or Longer):
12-Month Legacy Fitness & Longevity Program — Build lasting strength, extend performance, and lock in daily systems for resilience.
24-Month Mastery & Playlife Program — Recalibrate your body, mind, and lifestyle to maximize vitality, extend your health span, and enjoy the freedom of lifelong play.
Multi-Year Elite Legacy Partnership — Exclusive, high-level coaching for leaders and athletes who want to secure peak living and unshakable resilience for life.
Every program is grounded in Jason’s personal accountability, holistic systems, and his unique IP that forges true discipleship in health and resilience.
Get In Touch
Hours
Mon – Sat 9:00am – 8:00pm
Sunday – CLOSED
